JCPenney serves as a high-traffic department store anchor providing a value-oriented apparel and home destination for regional malls and large-format lifestyle centers. As a cornerstone of the American retail landscape, JCPenney offers a strategic Site Selection opportunity for developers seeking a stable, multi-generational Anchor Tenant with high brand recognition. The retailer typically occupies large-scale footprints ranging from 65,000 to 120,000+ square feet, though current Leasing initiatives focus on "right-sizing" existing boxes to optimize sales per square foot while maintaining dominant visibility. Their co-tenancy profile often includes other national department stores like Macy’s or Dillard's, alongside high-volume grocery and service-based retailers in diversified power centers. Targeting middle-income families and value-conscious shoppers, JCPenney provides a resilient draw for Tenant Rep professionals looking to secure a destination that integrates apparel, jewelry, and the "JCPenney Beauty" shop-in-shop concept.