




Dynamic Dining and Shopping in the Heart of Pasadena
Colorado Boulevard serves as the vibrant heart of Pasadena, blending early California traditions with a contemporary shopping and entertainment district. The area is known for its dynamic mix of high-end luxury brands, major national chains, home
Annual foot traffic
500,000 people/year
Daily vehicle traffic
15,000 vehicles/day
Population
25,000 people within
Day time population
35,000 people within
Household income (median)
$75,000.00 annually
Age (average)
> 35 years old within
1000 SF
Suitable for retail, restaurant, office
1500 SF
Suitable for retail, restaurant, office
2000 SF
Suitable for retail, restaurant, office

Javier's, the upscale Mexican restaurant, to open in Pasadena
Market Positioning and Leasing Trends: Colorado Boulevard is consistently ranked among the top three retail streets in the Los Angeles metro area. Gross rents range from $150 to $200 per square foot, reflective of the street’s status as a high-demand location for retailers. Vacancy rates remain exceptionally low, under 5%, signaling sustained interest from both established brands and new entrants. National retailers often classify their Colorado Boulevard locations as “A+ stores,” further underscoring the street’s significance in their portfolios.
Leasing activity has remained strong, driven by the presence of major anchors such as Apple, Sephora, and Tiffany & Co., alongside recent openin
Colorado Boulevard’s retail environment remains stable, with consistent leasing activity and recent additions such as Javier’s and Rivian expanding the area’s upscale dining and experiential offerings.