Downtown Naples

Location

Naples, FL

Estimated Gross Rent

$100-$200 PSF

Most Desirable Block(s)

Fifth Avenue and Third Avenue

Location

Naples, FL

Estimated Gross Rent

$100-$200 PSF

Most Desirable Block(s)

Fifth Avenue and Third Avenue

Description

Sun-soaked and wistfully elegant, Fifth Avenue South and Third Street South form the cultural and commercial backbone of Downtown Naples. What began as a quiet seaside retreat for wealthy Northerners and snowbirds flocking south in the late 19th century has morphed into one of Florida’s most exclusive high streets. These two corridors reel in the foot traffic and offer a shopping and lifestyle adventure that’s both refined as well as inclusive, attracting a global audience to Naples’ legendary Gulf Coast.

The Downtown Naples Experience

Fifth Avenue South is the city’s central hub, a pedestrian-friendly boulevard lined with boutiques, national luxury retailers, and high-end restaurants. Anc

News & Alerts

Local experts

Top brands

600 Fifth Avenue South

Local Expert Analysis

Market Metrics and Leasing Trends Fifth Avenue South and Third Street South are among Florida’s most competitive and sought-after high streets, on par with Miami’s Lincoln Road and Boca Raton’s Mizner Park. The tenant mix is highly eclectic yet very much within a stated style, with national luxury retailers, independent fashion boutiques, fine jewelry stores, and destination dining establishments. Leasing activity remains strong, with recent openings such as Anne Fontaine, Porsche Café, and Serena & Lily, highlighting continued interest from global and emerging luxury brands. Retail rents reflect this demand, ranging from $100 to $200 per square foot. With vacancy rates consistently below 5%, competition for space is fierce. Customer Demographics and Foot Traffic Naples attracts an affluent and loyal customer base – one characterized by wealthy full-time residents, seasonal snowbirds, and international tourists. Many locals reside in nearby waterfront estates, private golf communities, and high-end condominiums.Seasonal visitors, primarily from the Northeast and Midwest, inject significant spending power into the market. Luxury travelers and resort guests also add to the area’s retail and dining vibrancy.Foot traffic is consistently high year-round, with a particular surge in activity during evenings, weekends, and key seasonal events. Future Trends The rise of experiential retail and premium casual dining will tweak and shape the area, as brands recognize the need to offer more than just products—but customizable, immersive experiences. Streetscape enhancements, including expanded outdoor seating, pedestrian-friendly zones, and artistic installations, will help maintain Naples’ competitive edge in the region. Conclusion Fifth Avenue South and Third Street South are a defining statement of coastal charm, luxury and commerce. Their combination of world-class shopping, five-star dining, and a dynamic year-round event calendar guarantees their place as two of Florida’s most desirable high streets. For retailers, restaurateurs, and investors, these corridors offer an opportunity to engage and enhance their brand awareness.

Market Metrics and Leasing Trends

Fifth Avenue South and Third Street South are among Florida’s most competitive and sought-after high streets, on par with Miami’s Lincoln Road and Boca Raton’s Mizner Park. The tenant mix is highly eclectic yet very much within a stated style, with national luxury retailers, independent fashion boutiques, fine jewelry stores, and destination dining establishments. Leasing activity remains strong, with recent openings such as Anne Fontaine, Porsche Café, and Serena & Lily, highlighting continued interest from global and emerging luxury brands. Retail rents reflect this demand, ranging from $100 to $200 per square foot. With vacancy rates consistently below 5