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Evereve

Clothing - Womens·

Evereve is a Clothing - Womens concept with 114 stores in 114 shopping centers across 32 states. As of September 27, 2026 they opened 5 and closed 4 locations in the last 12 months, a net change of +1. Typical site: 2,500–3,500 SF. Across their fleet, locations have a median 10-minute drive-time population of 60,860 with a median household income of $109,078 and a median age of 39.


114

Stores

In 114 properties

0

Site Submittals

Coming soon

Competitive Intelligence

New in the last 3 months

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Tracking · 9 events in last 12 months

Recent activity

Dates shown here are when each event was detected. Actual event may have occurred up to 30 days earlier. Next digest sends Sunday.

Twenty Ninth Street

Boulder, CO · Opened Q2 2026 · Detected Jul 3

Twenty Ninth Street

Boulder, CO · Closed Q1 2026 · Detected Apr 10

St. Paul, MN · Closed Q1 2026 · Detected Apr 10

+6 more events · 56% openings — 5 new, 4 closures.

About Evereve

Evereve is the definitive "Service-First" fashion leader, serving as a high-productivity Lifestyle and Junior Anchor for Class A regional malls, premier lifestyle centers, and high-visibility urban infill projects. Originally founded as "Hot Mama," the brand has evolved into a national powerhouse by solving the "wardrobe gap" for women aged 35+, offering a highly curated mix of 150+ third-party brands (including Agolde, Citizens of Humanity, and Vuori) alongside their own high-margin private label. Under its 2025–2026 "Always Forward" growth strategy, Evereve targets "right-sized" modern prototypes (typically 3,000 SF) that act as essential community hubs. For landlords and developers, Evereve offers a recession-resilient tenancy with some of the highest sales-per-square-foot in the contemporary category, driven by their signature "Styling Made Personal" in-store experience. The brand’s boutiques are strategic traffic drivers for morning and afternoon dayparts, creating a powerful "halo effect" synergy for neighboring luxury beauty, athleisure, and premium coffee tenants. Backed by private equity partner Winona Capital, Evereve remains a top-tier choice for anchoring the "Contemporary Luxury" cluster in affluent MSAs.

Intelligence · Competitive Overlap

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