Madewell Men’s: The New Standard for Premium Denim and Effortless Everyday Essentials Founded in 2018 as the highly-anticipated expansion of the iconic women’s brand and headquartered in Long Island City, New York, Madewell Men’s is a premier specialty apparel anchor for Tier-1 Regional Malls, High-Street corridors, and contemporary Lifestyle Centers. Entering 2026, the brand has matured from a digital-only startup into a key growth engine for the J.Crew Group, successfully leveraging the same "denim-first" ethos that made its women's counterpart a market leader. Under the 2026 leadership of J.Crew Group CEO Libby Wadle and following the late-2025 executive restructuring, Madewell Men's is focused on a "Metropolitan Infill" strategy. The brand operates through a hybrid real estate model: high-impact standalone boutiques in key urban hubs (NYC, L.A., D.C.) and integrated "Men’s Shop" footprints within existing Madewell flagships. For landlords, Madewell Men's represents a high-productivity, credit-stable tenant that captures the lucrative "Aspirational Minimalist" male demographic—driving high frequency through its signature Denim Bar and rotating local brand collaborations.