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Description

Panera Bread, a popular bakery-café chain in the United States, was founded in 1981 by Ron Shaich and Louis Kane. Originally named Au Bon Pain Co., Inc., the company started as a small bakery in Boston. In 1993, the bakery merged with the Saint Louis Bread Company, and the Panera Bread brand was born. Headquartered in St. Louis, Missouri, Panera Bread operates over 2,100 locations across the United States and Canada. The company's mission centers around serving food that is both delicious and health-conscious, focusing on clean ingredients, transparency, and sustainability. Panera Bread offers a variety of products and services, including artisan bread, sandwiches, salads, soups, and specialty drinks. The company distinguishes itself through its bakery expertise, providing freshly baked goods, such as bagels, muffins, and pastries. Panera also offers catering services, online ordering, and a loyalty program. On a global scale, Panera Bread does not have a significant presence outside of the United States and Canada. However, the company has established partnerships and joint ventures with international entities to explore expansion opportunities. In 2010, Panera Bread signed a licensing agreement with Alshaya Group to open stores in the Middle East. Additionally, the company has a presence in Brazil under a franchise arrangement. In terms of market position, Panera Bread is a leading brand in the fast-casual restaurant industry. Despite intense competition from other bakery-café chains like Starbucks and Dunkin', Panera Bread has successfully positioned itself as a healthier alternative. Its focus on convenience, quality, and unique menu offerings has helped it maintain a strong customer base and achieve consistent sales growth. Throughout its history, Panera Bread has achieved various milestones and implemented strategic changes to fuel its growth. In 2014, the company introduced Panera 2.0, a digital initiative aimed at enhancing the ordering experience through mobile and online platforms. This move allowed customers to customize orders, save favorites, and earn rewards, further solidifying Panera Bread's position as a leader in technology-driven dining experiences. As of the latest updates, Panera Bread continues to expand its footprint across the United States, opening new locations and exploring innovative partnerships to meet consumer demands. The company remains committed to its core values and maintaining a strong market presence in the fast-casual dining industry.

Brand Category

Food (Fast Casual, American, Sandwich / Deli)

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Site criteria

Size range

100 - 300 SF

Ideal size

200 SF

Optimal frontage

100 LF

Basic requirements

Target markets

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Preferred anchors

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Preferred co-tenants

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Preferred traffic generators

  • Food
  • Entertainment

Preferred location type

  • Street
  • Lifestyle
  • Grocery

Preferred building type

  • Free-standing
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