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Georgetown

Location
Washington, DC
South of N St. along Wisconsin, East of 34th St. and West of 30th St. along M St.
Estimated Gross Rent
$150-$200 PSF
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Location
Washington, DC
South of N St. along Wisconsin, East of 34th St. and West of 30th St. along M St.
Estimated Gross Rent
$150-$200 PSF

Description

High-End Retail in a Vibrant Waterfront Setting Rich and brimming in Washington, D.C.‘s old world history yet emanating modern elegance, Georgetown is the city’s crown jewel of retail and culture. With its waterfront allure it’s an ideal launchpad for brands entering the Capital. A vibrant tenant lineup, strong leasing momentum and promising developments place Georgetown as more than a shopping destination. The Georgetown Experience Founded in 1751, Georgetown’s historic buildings now house contemporary boutiques and luxury brands like Apple, Ralph Lauren and Alo Yoga. Strolling down M Street and Wisconsin Avenue, shoppers experience a tapestry of colonial architecture mixed with modern construction flair. Georgetown’s appeal is approachable yet oddly exclusively refined, drawing locals and tourists to Washington’s most charismatic neighborhood.

High-End Retail in a Vibrant Waterfront Setting

Rich and brimming in Washington, D.C.‘s old world history yet emanating modern elegance, Georgetown is the city’s crown jewel of retail and culture. With its waterfront allure it’s an ideal launchpad for brands entering the Capital. A vibrant tenant lineup, strong leasing momentum and promising developments place Georgetown as more than a shopping destination.

The Georgetown Experience

Founded in 1751, Georgetown’s historic buildings now house contemporary boutiques and luxury brands like Apple, Ralph Lauren and Alo Yoga. Strolling down M Street and Wisconsin Avenue, shoppers experience a tapestry of colonial architecture mixed with modern c

...Read more
News & Alerts

The newly opened Canal House of Georgetown, A Tribute Portfolio Hotel brings boutique hospitality to one of Washington, D.C.’s most historic neighborhoods. Located steps from the Chesapeake and Ohio Canal, the hotel offers 105 guestrooms, including 10 specialty suites, three terrace rooms, and two townhouses, with accommodations ranging from 176 to 846 square feet.

Amenities include a lobby lounge, library, private courtyard, and a fitness center. Guests can enjoy locally inspired cuisine at the C&O Lounge, which serves breakfast and dinner, along with a curated selection of cocktails, zero-proof drinks, beers, and wines.

Positioned near the Georgetown Waterfront and M Street’s high-end shopping and dining, the hotel caters to both leisure and business travelers. As part of Marriott’s Tribute Portfolio, it participates in the Marriott Bonvoy loyalty program.

3 months ago
Google to open first D.C. retail store in Georgetown

Google to open first D.C. retail store in Georgetown

4 months ago
Canadian cabinet maker, Ateliers Jacob, to open first U.S. showroom in Georgetown, Washington, D.C.

Canadian cabinet maker, Ateliers Jacob, to open first U.S. showroom in Georgetown, Washington, D.C.

4 months ago
Barnes & Noble Returns to Georgetown With Three-Story Store

Barnes & Noble Returns to Georgetown With Three-Story Store

7 months ago
Google Plans to Open Store in Georgetown in 2025

Google Plans to Open Store in Georgetown in 2025

7 months ago
Malbon Golf Tees Up in Georgetown, Bringing Style and Culture to 1265 Wisconsin Ave.

Malbon Golf Tees Up in Georgetown, Bringing Style and Culture to 1265 Wisconsin Ave.

7 months ago
Local experts
Jennifer Price
Jennifer Price
Principal
KLNB
KLNB
KLNB
Top brands
Abercrombie & Fitch
Abercrombie & Fitch
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Aerie
Aesop
Aesop
Alice and Olivia
Alice and Olivia
Allbirds
Allbirds
Alo
Alo
Anthropologie
Anthropologie
Apple
Apple

Local Expert Analysis

Market Position Georgetown commands a top position in D.C.’s retail market as its premier high street. Coveted by brands entering the region, its tenant mix—Apple, Ralph Lauren, Todd Snyder, and newcomers like SKIMS—enhances its appeal. The zip-code’s colonial character makes it a stylish, sophisticated entry point for brands. Its mix of global names and local boutiques offers a rare, accessible shopping experience, creating a rolling foot traffic and cementing its status as an elite retail destination. Retail Metrics and Financial Highlights With rents of $150–$200 per square foot, Georgetown’s high prices and low vacancy rate of 5%–10% underscore fierce tenant competition. Recent additions like Rails and Sezane amplify the district’s attraction. This high demand mirrors Georgetown’s profitability, creating a high-performance environment with a robust leasing activity and enduring customer interest. Customer Demographics and Foot Traffic Patterns Georgetown’s diverse crowd of professionals, tourists, and students sustains high foot traffic, peaking during weekends and holidays. Back-to-school and holiday seasons boost sales, while summer sees increased tourist activity balancing quieter student months. The area’s upscale culinary options boost foot traffic and dwell times, transforming Georgetown into an inviting social destination. Future Trends and Outlook With an expanding residential base and ongoing demand, Georgetown is positioned as D.C.’s premier high street. Office-to-residential conversions will deepen its consumer base, aligning with trends favoring high-quality retail and dining near urban living. Georgetown’s focus on experiential retail, enriched by its food and beverage scene, promises to engage not only shoppers but a lifestyle-driven audience in the hunt for an immersive experience. Conclusion A Historic Limelight for Modern Brands — Georgetown’s unique blend of history, luxury, and lifestyle has cemented it as one Washington, D.C.’s leading district. It’s a well-balanced strategic entrance into a market with deep cultural resonance and contemporary appeal. Here, retailers become part of a community that is as memorable as it is prestigious.

Market Position

Georgetown commands a top position in D.C.’s retail market as its premier high street. Coveted by brands entering the region, its tenant mix—Apple, Ralph Lauren, Todd Snyder, and newcomers like SKIMS—enhances its appeal. The zip-code’s colonial character makes it a stylish, sophisticated entry point for brands. Its mix of global names and local boutiques offers a rare, accessible shopping experience, creating a rolling foot traffic and cementing its status as an elite retail destination.

Retail Metrics and Financial Highlights

With rents of $150–$200 per square foot, Georgetown’s high prices and low vacancy rate of 5%–10% underscore fierce tenant competition. Recent addit

...Read more

New Developments

Georgetown’s retail scene evolves as brands like SKIMS, Sezane, and Farm Rio join. Meanwhile, Tory Burch’s departure opens doors for fresh concepts. City incentives to convert offices into residential units are expected to boost foot traffic, attracting both visitors and residents. This shift signals Georgetown’s evolution into an integrated, mixed-use neighborhood that balances commerce with community.