King Street has long been Charleston’s primary retail corridor – combining centuries-old charm with a diverse mix of national, regional, and local brands. Established in 1670, it was originally a trade route linking the harbor to inland settlements. Over time, it grew into a thriving commercial hub, driven by 18th- and 19th-century economic expansion. This tradition continues today !
A $20.5 million streetscape improvement project in the early 2000s enhanced King Street’s infrastructure, modernizing sidewalks and preserving its historic storefronts. Currently, King Street is divided into three distinct sections, each serving a unique retail purpose. Upper King has experienced new investmen
Rocky Mountain Chocolate Factory is launching its first fully redesigned store in Charleston, South Carolina, at 415 King Street on June 3, 2025, marking the brand’s debut in the state and the beginning of a nationwide rebranding initiative. Owned by experienced franchisees Ross and Mackenzie Theesen, the store features a refreshed design, updated branding, and the company’s signature chocolates and confections. This flagship location is part of a broader effort to modernize nearly 150 RMCF stores and revamp its e-commerce presence.
Gwynn’s of Mount Pleasant, the iconic family-owned luxury department store, is expanding to downtown Charleston with a second location at 154 King Street. The new store marks Gwynn’s first expansion beyond its 22,000-square-foot Mount Pleasant flagship and is set to open in spring 2026 following a seven-figure renovation.
Located in a three-story building purchased for $3.1 million, the new location will feature two floors of retail, high-end dressing rooms with a full bar, and a curated mix of luxury labels like Brunello Cucinelli, Versace, and Jimmy Choo. The top floor will remain a private residence. Positioned among premium retailers and just steps from the upcoming Four Seasons and American Gardens park, Gwynn’s aims to tap into Charleston’s growing luxury retail and tourism market. A Range Rover shuttle will connect the King Street boutique with the Mount Pleasant store to enhance the overall customer experience.
Coming to King Street spring 2025 ! SEZANE
Founded in 2013 a French Fashion Brand ! Exciting news for King Street. Joining the excellent mix at Charleston Place corner of King and Market. Next to Louis Vuitton.
Sezane.com
Prince Street Pizza to bring its famous Sicilian slices to Charleston
Leva Bonaparte to open Zachary's Daiquiris on King Street
King Street Hideout to bring beachy vibes to Upper King this spring
Market Positioning & Leasing Trends
King Street is regarded as the most prominent retail district in the Charleston metropolitan area — attracting luxury, direct-to-consumer, and heritage brands. The leasing market remains strong, with a vacancy rate below 5% and ongoing interest from retailers. Recent openings such as Paige, Johnny Was, Rag & Bone, Buck Mason, and Alice & Olivia highlight continued retail expansion.
Rental rates vary across the corridor, with premium storefronts commanding higher prices. While newer shopping centers offer modern infrastructure.
Customer Demographics & Foot Traffic
King Street attracts a broad mix of visitors and shoppers, including young professionals, l