Miami Beach’s Iconic Promenade—Where Brands Come To Be Part Of A Floridian Classic
Lincoln Road, Miami Beach's Legendary pedestrian promenade, is a vibrant fusion of Caribbean flair, up and coming style, and shopping. This eight-block, pedestrian-only stretch draws brands wanting to attract everyone from high-spending tourists to laid-back locals. Major brands like Apple, Anthropologie, and Adidas coexist with eclectic boutiques, trendy eateries, and pop-up shops, making it a must-visit for both leisure and luxury seekers. Recent additions like Hoka and Miniso, alongside anticipated openings like Andres Carne De Res and Prince Street Pizza, showcase Lincoln Road's continual evolution as a
Oro Debuts on Lincoln Road, Redefining Luxury Dining in South Beach
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The Taco Stand opened in January on Miami Beach's Lincoln Road
Oro, a luxury rooftop restaurant, will open January 25 on Miami's Lincoln Road
Retail Leasing and Market Dynamics
Retail spaces on Lincoln Road command some of the highest rents in Miami, typically ranging from $200 to $300 per square foot. With a vacancy rate of 15-20%, it’s clear that demand is strong, even as the market adapts to new dynamics. Leasing activity has surged, with more transactions in the last nine months than the past five years combined. Major brands, from Oakley to Crocs, continue to anchor the street, while the expansions of key players signal Lincoln Road's adaptability.
Customer Demographics and Foot Traffic
Lincoln Road’s appeal is broad, inviting, and jetsetting – attracting young professionals, families, tourists, and high-income locals. It’
The ongoing multi-million-dollar renovation of the pedestrian zone promises to elevate Lincoln Road’s aesthetic and functionality, enhancing its allure for both visitors and retailers. An influx of $4 billion in capital investment for Miami Beach redevelopment in 2024 is expected to increase foot traffic and retail alike. The integration of new dining experiences, like Andres Carne De Res, reflects a shift toward more experiential retail that aligns with Lincoln Road’s outdoor-focused lifestyle.