Built on a foundation of elegance and refinement, Madison Avenue remains New York City’s premier luxury shopping corridor. Nestled in the heart of the Upper East Side, it is home to flagship boutiques, couture fashion houses, and heritage jewelers catering to an elite clientele. From Dolce & Gabbana and Valentino to modern luxury newcomers like Khaite and Toteme, the avenue offers an unrivaled blend of tradition and trend. With its storied architecture, exclusive shopping experiences, and proximity to world-class hotels and cultural institutions, Madison Avenue is the definitive address for brands that embody sophistication, artistry, and noteworthy craftsmanship.
The Madison Avenue Retail
Luxury brand Loewe has signed a lease to open a multi-level store of approximately 14,000sf at 694-696 Madison Avenue. This area, between 62nd & 63rd is considered the strongest part of the Madison Ave for luxury brands as it sits next to the Hermes flagship.
A very interesting article from Forbes on why jewelers have gravitated to upper Madison Avenue. Maybe less footfall than 5th Avenue, but a more focused shopper, both international and local, who is ready spend.
An blub from an article from NY Magazine about the new retail stores on Madison Avenue, between 69th Street to 81st Street.
https://nymag.com/strategist/article/upper-east-side-madison-avenue-new-stores.html
Below-grade work is rapidly progressing at 1122 Madison Avenue, the site of an 18-story residential building on Manhattan’s Upper East Side. Designed by Hill West Architects and developed by Legion Investment Group and Nahla Capital, the 210-foot-tall structure will span 86,000 square feet and yield 22 condominium units with an average scope of 3,500 square feet. The property is alternately addressed as 22 East 84th Street and located at the corner of Madison Avenue and East 84th Street.
Generation Love https://generationloveclothing.com subleased the former Gianvito Rossi space at 963 Madison Avenue (75/76 Streets). Great addition to this area of the block. The premises consists of 900sf on the ground & 500sf on the lower level. Please contact me if you are interested in further details.
Capricorn Retail Advisors completed a short term deal with children's swimwear brand Minnow (https://shopminnow.com/) to occupy approximately 238sf, just off the corner of 69th Street & Madison Avenue. The asking rent was $800psf or $16k per month. The lease term runs through the end of the year.
Fashion retailer Toteme, who occupies the corner space in the building, will be expanding into this location and will take possession in January.
Market Metrics and Leasing Trends
Madison Avenue consistently ranks among the top five retail districts in New York City, maintaining strong demand from both legacy and emerging luxury brands. While rents exceed $500 per square foot, they remain competitive for premium positioning compared to Fifth Avenue. Leasing activity has been steady, with a wave of new openings, store enhancements, and boutique expansions signaling continued confidence in the market. However, the district’s high standards demand meticulous execution—brands must offer an elevated experience to compete in a space where exclusivity is the norm.
Customer Demographics and Foot Traffic
Madison Avenue caters to an ultra-af