Avalon
Description
Avalon is a new experience in the timeless art of living well. In the heart of Alpharetta, this sustainably designed, 86-acre community features more than 570,000 square feet of retail, a 12-screen all premium theater, conference center and full-service hotel, Class A office, single-family residences and luxury rental homes. Avalon infuses resort-level hospitality throughout a walkable, seamlessly connected community of shopping, dining, entertainment, living and working. It’s more than just another place to go, it’s a place to be — a hub of activity that delivers the luxury of the modern South.
Last October we celebrated our 10-year anniversary and have been shaking up our retail mix since then. Recent openings include Brilliant Earth, Faherty, Tory Burch, Rivian, and a first-to-market location for British fragrance house Jo Malone London. More businesses soon-to-debut include women’s sustainable clothing brand Reformation and the first Georgia store for distinguished leather goods company Fount. It’s sure to be a busy summer ahead!
From gas station hidden gem to full-service restaurant, the second location of cult-favorite smash burger joint NFA Burger is now open. Centrally located off our main plaza, the viral foodie hotspot offers its signature counter service plus indoor and outdoor seating, a bar, plenty of TVs, and a walk-up window for easy takeaway. Get the behind-the-scenes scoop from Eater Atlanta and stop by for an award-winning Classic Double soon.
https://atlanta.eater.com/2025/5/14/24430178/first-look-at-nfa-burger-in-alpharetta.
