Henderson Avenue

Location

East of Central Expressway and West of Ross Avenue

Estimated Gross Rent

$75-$100 PSF

Most Desirable Block(s)

Historically, the best location on Henderson is on the west side closest to 75/Knox St. With Acadia's project under construction and slated for a Summer 2026 delivery, a critical mass of retail will exist on Henderson between Belmont and McMillan.

Location

Dallas, TX

East of Central Expressway and West of Ross Avenue

Estimated Gross Rent

$75-$100 PSF

Most Desirable Block(s)

Description

This zip-code known primarily for its bar scene and laid-back nightlife, now the area, in East Dallas, is entering a new chapter—one defined by style, service, and slow-burn retail evolution. This mile-long corridor, nestled between US-75 and the residential neighborhoods of East Dallas, has been a locals’ favorite for casual dining and low-key weekends. But in recent years, it has begun to shed its bar-and-grill reputation, making room for digitally native brands, wellness concepts, and curated lifestyle storefronts. The transformation didn’t happen overnight. Henderson’s appeal has always been rooted in authenticity and accessibility—a refreshing contrast to the polish of Knox Street or th

News & Alerts

Billy Reid has just opened a store at 1902 N. Henderson Avenue.

https://lakewood.advocatemag.com/billy-reid-opens-n-henderson-ave/

1 month ago

The Charlotte’s Playful Dining Room is a Breath of Fresh Air

The Charlotte American Bistro is a very good new restaurant on Henderson Avenue with a lively atmosphere, a consistent kitchen, and one of Dallas’ best new cheeseburgers.

https://www.dmagazine.com/publications/d-magazine/2025/february/the-charlotte-henderson-avenue-review

1 month ago

New York City’s Prince Street Pizza is set to make its Texas debut with a location on Dallas’ Henderson Avenue, marking a significant expansion for the buzzy pizza brand known for its thick-cut Sicilian slices and signature Spicy Spring pizza.

The new restaurant takes over a well-known address—the original home of Fireside Pies, a longtime Dallas staple that helped shape Henderson Avenue into a lively bar and dining district. The space’s history as a go-to pizza destination makes it a fitting home for Prince Street’s first Texas outpost.

With a growing national presence, Prince Street Pizza now operates in major food cities including New York, Los Angeles, Las Vegas, and Miami. Its arrival in Dallas reflects the city’s continuing appeal to top-tier national brands looking to expand into the booming Texas market.

4 months ago

Check out the latest Henderson Avenue street map! A lot of new development is on the way.

4 months ago

Henderson Avenue’s The Charlotte Blends Comfort Food with Global Flavors

4 months ago

Local experts

Jeremy Zidell

Founder | Managing Partner

RUE

Top brands

Local Expert Analysis

Market Metrics and Leasing Trends Henderson Avenue currently ranks in the top three retail streets in the Dallas MSA for lifestyle-forward brands, particularly those seeking early-mover advantage in an emerging market. Rents are still accessible, averaging $75 to $100 per square foot, which is well below Dallas’ more established high streets. Leasing activity has remained consistent, with interest building around the upcoming Acadia redevelopment. That project alone is expected to bring over 75,000 square feet of new retail and attract regional chefs, wellness concepts, and experiential brands. While the vacancy rate remains elevated—hovering between 15% and 20%—it reflects a corridor still in transition. For brands that value neighborhood authenticity over marquee gloss, this creates a rare opening to shape co-tenancy and define the street’s retail identity. Customer Demographics and Foot Traffic Henderson draws from a deep pool of urban, design-conscious consumers. Young professionals, creative types, and families from the surrounding neighborhoods make up the core base—many of whom live within walking distance. These shoppers aren’t browsing—they’re supporting brands that reflect their values: sustainability, design, quality, and community. Unlike Downtown or Uptown, Henderson doesn’t rely on office workers or tourists. Foot traffic is highly localized, peaking on weekends and weekday evenings. Summers tend to slow due to Texas heat and travel patterns, and current construction may dampen footfall short-term. Still, shoppers here are loyal. Brands that win their attention tend to earn repeat visits and word-of-mouth traction that’s hard to buy in more commercialized zones. Future Trends Henderson Avenue is tracking toward measured, organic growth. The area’s maturing identity—from nightlife corridor to boutique lifestyle destination—is driving demand from beauty, wellness, and experiential retail brands. Acadia’s development will anchor this shift, but success will be defined as much by brand selection and placemaking as it will by square footage. Expect to see an influx of first-to-market concepts, especially those in wellness, boutique fitness, and elevated food and beverage. The lack of national big-box tenants leaves room for brand storytelling and immersive design, which will define the next era of Henderson retail. For brands with a strong point of view and the patience to navigate a transitional landscape, Henderson offers a rare chance to build cultural cachet in real time. Conclusion Henderson Avenue isn’t chasing the shine of Knox or the foot traffic of Deep Ellum—it’s crafting something different. It doesn’t follow and it isn’t a trendsetter – it works on its own identity and cares little about what’s happening outside its environment. The corridor offers a credible, community-first platform for brands that value authenticity, early positioning, and design-led retail. Rents are still approachable, visibility is high, and the neighborhood loyalty is a built-in asset, not an aspiration. As construction progresses and co-tenancy matures, Henderson will evolve into one of Dallas’ most compelling lifestyle streets. For brands willing to grow with the corridor—not just extract from it—the ROI is significant.

Market Metrics and Leasing Trends

Henderson Avenue currently ranks in the top three retail streets in the Dallas MSA for lifestyle-forward brands, particularly those seeking early-mover advantage in an emerging market. Rents are still accessible, averaging $75 to $100 per square foot, which is well below Dallas’ more established high streets. Leasing activity has remained consistent, with interest building around the upcoming Acadia redevelopment. That project alone is expected to bring over 75,000 square feet of new retail and attract regional chefs, wellness concepts, and experiential brands. While the vacancy rate remains elevated—hovering between 15% and 20%—it reflects a corridor still

New Developments

A new 160,000-s.f. retail development on the eastern portion of Henderson Avenue, overseen by Acadia Realty Trust and Ignite-Rebees, broke ground in October 2024. This project will introduce a new wave of retail, dining and entertainment spaces, all designed to boost the street’s appeal as a non-mall destination. High-end tenants will be targeted, including regional restaurateurs and experiential retail concepts. Ten new buildings will be built along a quarter-mile stretch of vacant land between Glencoe Street and McMillan Avenue. The project will include 75,000 s.f. of retail space, 12,000 s.f. for three restaurants and 74,000 s.f. of office space.