Alloy Personal Training
Alloy Personal Training is a Gyms + Fitness Facilities concept with 155 stores in 155 shopping centers across 34 states. As of November 8, 2026 they opened 34 and closed 4 locations in the last 12 months, a net change of +30. Typical site: 1,500–3,000 SF. Across their fleet, locations have a median 10-minute drive-time population of 60,783 with a median household income of $117,714 and a median age of 39, according to Brandmarch. Similar brands: FS8, JetSet Pilates, and Bodyrok.
Recent activity
Dates shown here are when each event was detected. Actual event may have occurred up to 30 days earlier. Next digest sends Sunday.
Algonquin, IL · Opened Q3 2026 · Detected Sep 23
Huntington Beach, CA · Opened Q3 2026 · Detected Sep 23
Greensboro, NC · Opened Q3 2026 · Detected Sep 23
About Alloy Personal Training
Alloy Personal Training is a premier personal training franchise uniquely focused on the "active aging" demographic (ages 45-65), a segment that holds over 70% of the nation's disposable income. Unlike big-box gyms or high-intensity boutique studios, Alloy offers a customized, small-group training model (1:6 coach-to-client ratio) that blends the personalization of private training with the camaraderie and retention benefits of group fitness. For landlords and developers, Alloy represents a stable, high-value Anchor Tenant with a proven business model boasting retention rates over 90% and revenue-per-member significantly higher than industry averages. With a compact footprint ideal for Neighborhood Centers and Lifestyle Centers, Alloy is aggressively pursuing National Expansion to reach 800 locations by 2030, making it a prime candidate for high-visibility retail corridors.
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Recent openings, closures, and announcements from brands similar to Alloy Personal Training.