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Parent company
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Number of stores in U.S
Not available
Brand Deck
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Description

Alloy Personal Training is a premier personal training franchise uniquely focused on the "active aging" demographic (ages 45-65), a segment that holds over 70% of the nation's disposable income. Unlike big-box gyms or high-intensity boutique studios, Alloy offers a customized, small-group training model (1:6 coach-to-client ratio) that blends the personalization of private training with the camaraderie and retention benefits of group fitness. For landlords and developers, Alloy represents a stable, high-value Anchor Tenant with a proven business model boasting retention rates over 90% and revenue-per-member significantly higher than industry averages. With a compact footprint ideal for Neighborhood Centers and Lifestyle Centers, Alloy is aggressively pursuing National Expansion to reach 800 locations by 2030, making it a prime candidate for high-visibility retail corridors.

Brand Category

Service

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Site criteria

Size range

100 - 300 SF

Ideal size

200 SF

Optimal frontage

100 LF

Basic requirements

Target markets

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Preferred anchors

  • Example

Preferred co-tenants

  • Example

Preferred traffic generators

  • Food
  • Entertainment

Preferred location type

  • Street
  • Lifestyle
  • Grocery

Preferred building type

  • Free-standing
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