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Number of stores in U.S
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Brand Deck
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Description

Contemporary LA Fashion Brand Utilizing "Retail-as-a-Service" for National Expansion ASTR The Label is a Los Angeles-based contemporary fashion brand known for its romantic, trend-inspired designs that blend sophistication with a carefree, West Coast spirit. Since its establishment in 2012, the brand has built a formidable wholesale presence in major retailers like Nordstrom and Revolve, and is now actively expanding its Direct-to-Consumer (DTC) footprint through physical retail. Leveraging a "Retail-as-a-Service" model powered by Leap, ASTR The Label targets High Street and Lifestyle Center locations in key metropolitan hubs. The brand seeks turnkey retail opportunities that allow for immersive brand storytelling, positioning itself as a desirable co-tenant alongside other digital-native, contemporary women's apparel brands. Their site selection strategy focuses on high-traffic urban corridors and fashion-forward neighborhoods that cater to their youthful, style-conscious demographic.

Brand Category

Retail (Women's Clothing)

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Site criteria

Size range

100 - 300 SF

Ideal size

200 SF

Optimal frontage

100 LF

Basic requirements

Target markets

  • Example
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Preferred anchors

  • Example

Preferred co-tenants

  • Example

Preferred traffic generators

  • Food
  • Entertainment

Preferred location type

  • Street
  • Lifestyle
  • Grocery

Preferred building type

  • Free-standing
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