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Number of stores in U.S
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Brand Deck
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Description

Immersive Bar & Arcade Concept Anchoring Experiential Entertainment Districts Asylum Bar + Arcade is a high-energy, experiential "eatertainment" concept developed as an AREA15 Original Experience. Combining the nostalgia of vintage arcade gaming with a contemporary craft beverage program, Asylum serves as a dynamic anchor for mixed-use entertainment districts and lifestyle centers. The venue features a curated selection of classic arcade games, pinball machines, and pool tables alongside a full-service bar offering boozy slushies, draft cocktails, and local craft beers. Designed to drive dwell time and social interaction, Asylum is optimized for high-traffic tourist destinations and local nightlife hubs, offering robust programming from corporate buyouts to themed DJ nights. As a proprietary concept of the AREA15 ecosystem, Asylum represents a turnkey immersive entertainment solution ideal for developers seeking to activate large-format retail spaces with a proven, traffic-generating tenant.

Brand Category

Food

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Site criteria

Size range

100 - 300 SF

Ideal size

200 SF

Optimal frontage

100 LF

Basic requirements

Target markets

  • Example
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Preferred anchors

  • Example

Preferred co-tenants

  • Example

Preferred traffic generators

  • Food
  • Entertainment

Preferred location type

  • Street
  • Lifestyle
  • Grocery

Preferred building type

  • Free-standing
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