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Description

Citizens Bank, headquartered in Providence, Rhode Island, is one of the oldest and largest retail banks in the United States. Established in 1828, it has grown to become a subsidiary of Citizens Financial Group, a publicly traded bank holding company. With over 1,000 branches and 2,900 ATMs, Citizens Bank operates in 11 states, mainly in the New England and Mid-Atlantic regions. The bank offers a wide range of products and services to individual and business customers. Personal banking services include checking and savings accounts, mortgages, personal loans, credit cards, and wealth management. On the commercial side, Citizens Bank provides lending and financing solutions, treasury and cash management services, payroll processing, and corporate card programs. While Citizens Bank primarily operates in the United States, it does have a global presence. Through its subsidiaries and partnerships, it serves customers worldwide. Notably, Citizens Bank has a strategic partnership with IHS Markit, a leading financial services firm, to deliver cross-border transaction banking solutions. This collaboration allows Citizens Bank to support international trade and facilitate global business payments. In terms of its market position, Citizens Bank is a significant player in the US banking industry. With total assets of over $179 billion and deposits of approximately $147 billion, it ranks among the top 20 largest banks in the country. It competes with other major national and regional banks, such as JPMorgan Chase, Bank of America, and Wells Fargo. Citizens Bank has experienced several milestones and achievements throughout its history. In 1987, it became an independent publicly traded bank, and in 2004, it merged with another regional bank, Charter One Financial. This merger helped expand the bank's geographic footprint and customer base significantly. As for its current status, Citizens Bank continues to adapt to changing market dynamics and customer demands. It has embraced digital transformation, improving its online and mobile banking platforms to provide seamless and convenient banking experiences. Additionally, Citizens Bank has prioritized environmental sustainability and community engagement, highlighting its commitment to social responsibility. In conclusion, Citizens Bank is a prominent retail bank in the United States, offering a wide range of financial services to its customers. While its operations are mainly focused in the US, the bank has a global reach through partnerships and subsidiaries. With a strong market position and a history of expansion and innovation, Citizens Bank is well-positioned for future growth and success.

Brand Category

Service

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Site criteria

Size range

100 - 300 SF

Ideal size

200 SF

Optimal frontage

100 LF

Basic requirements

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Preferred co-tenants

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Preferred traffic generators

  • Food
  • Entertainment

Preferred location type

  • Street
  • Lifestyle
  • Grocery

Preferred building type

  • Free-standing
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