Dairy Queen



Description
Dairy Queen (DQ) is a globally recognized quick-service restaurant brand renowned for its signature soft-serve ice cream and a diverse menu that includes burgers, chicken strips, and fries. Established in 1940, DQ operates over 7,700 locations worldwide, with a significant presence in the U.S. and China. The brand's modern "Grill & Chill" concept combines a full-service kitchen with a dessert counter, catering to a broad customer base seeking both meals and treats. DQ's flexible store formats and strong franchise support make it an attractive option for real estate development in various markets.
Brand Category
Food
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Site criteria
Size range
100 - 300 SF
Ideal size
200 SF
Optimal frontage
100 LF
Basic requirements
Target markets
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Preferred anchors
- Example
Preferred co-tenants
- Example
Preferred traffic generators
- Food
- Entertainment
Preferred location type
- Street
- Lifestyle
- Grocery
Preferred building type
- Free-standing
