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Number of stores in U.S
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Brand Deck
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Description

Frette: The High-Fidelity "Chic & Inimitable" Anchor for Global Luxury Home Districts. Founded in 1860 in Monza, Italy, Frette (frette.com) is a world-class institution of luxury linens and home furnishings. Defined by a "Timeless Excellence" philosophy, the brand has historically dressed the most illustrious beds in the world, from St. Peter’s Basilica to the Orient Express and the world’s leading five-star hotels. Frette serves as a critical Lifestyle & Hospitality Anchor, renowned for its high-fidelity craftsmanship and bespoke services that cater to elite private residents, yacht owners, and jet-setters. For developers, Frette represents a stabilized, high-credit "Trophy Tenant" that anchors luxury retail corridors with a sophisticated, experience-driven showroom model. Executing its 2026 Global Growth Strategy under CEO Filippo Arnaboldi, the brand is aggressively expanding its physical footprint—including the early 2026 launch of its first Canadian flagship on Toronto’s Hazelton Avenue—while integrating "Phygital" customization tools that bridge the gap between historic Italian heritage and modern digital luxury.

Brand Category

Retail (Bedding & Linens)

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Site criteria

Size range

100 - 300 SF

Ideal size

200 SF

Optimal frontage

100 LF

Basic requirements

Target markets

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Preferred anchors

  • Example

Preferred co-tenants

  • Example

Preferred traffic generators

  • Food
  • Entertainment

Preferred location type

  • Street
  • Lifestyle
  • Grocery

Preferred building type

  • Free-standing
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