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GameStop

Crafts, Toys, and Hobbies·

GameStop is a Crafts, Toys, and Hobbies concept with 1,576 stores in 1,574 shopping centers across 50 states. As of October 11, 2026 they opened 3 and closed 34 locations in the last 12 months, a net change of −31. Typical site: 800–2,500 SF. Across their fleet, locations have a median 10-minute drive-time population of 46,565 with a median household income of $73,078 and a median age of 37, according to Brandmarch. Similar brands: Game X Change, Pop Mart, and Bricks & Minifigs.


1,576

Stores

In 1574 properties

0

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Coming soon

Competitive Intelligence

New in the last 3 months

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Tracking · 37 events in last 12 months

Recent activity

Dates shown here are when each event was detected. Actual event may have occurred up to 30 days earlier. Next digest sends Sunday.

Phoenix, AZ · Closed Q2 2026 · Detected May 19

Portland, OR · Closed Q2 2026 · Detected May 19

Ocean Springs, MS · Closed Q2 2026 · Detected May 19

+34 more events · 8% openings — 3 new, 34 closures.

About GameStop

GameStop A Legacy Retailer Shifting Toward Collectibles, Trading Cards, and Digital Efficiency Founded in 1984 and headquartered in Grapevine, Texas, GameStop (NYSE GME) is the world’s largest video game retailer, currently undergoing an aggressive structural transformation. Entering 2026, the brand is prioritizing a "Collectibles-First" retail model to counter the industry-wide shift toward digital game downloads. Under CEO and Chairman Ryan Cohen, the brand is executing a massive fleet optimization, having closed nearly 600 stores in 2024 with a "significant number" of additional closures planned through early 2026. The 2026 strategy pivots physical locations away from software-heavy layouts toward high-margin Trading Card Games (TCG) like Pokémon and Magic The Gathering, including the rollout of Professional Sports Authenticator (PSA) grading drop-off services. For landlords, GameStop represents a tenant in a high-state of flux; while the core physical gaming business is declining, the company maintains a fortress balance sheet with over $4 billion in cash and a strategic treasury reserve in Bitcoin. The 2026 store profile is smaller, leaner, and increasingly focused on "Geek Culture" and collectible "treasure hunting" to drive physical foot traffic.

Intelligence · Competitive Overlap

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