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Parent company
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Number of stores in U.S
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Brand Deck
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Description

Kittenish is a premier lifestyle boutique anchor for high-traffic Lifestyle Centers and Mixed-Use Developments. Entering 2026, the brand has successfully transitioned from a Nashville-born digital-native label into a national brick-and-mortar force with flagships in Nashville, Dallas, and Tampa (Hyde Park Village). Under the leadership of CEO Jessie James Decker, Kittenish is executing a strategic expansion into high-growth Sunbelt markets, capitalizing on its "Bachelorette Destination" status. The 2026 store prototype—dubbed the "Kittenish Dreamhouse"—is a 1,500–2,500 sq. ft. environment designed specifically for social media engagement, featuring signature purple and neon accents, floral "selfie walls," and high-density merchandising of its "sassy but sweet" apparel and swim lines. For landlords, Kittenish offers an unparalleled ability to drive Gen Z and Millennial foot traffic through celebrity-led activations and a vertically integrated brand ecosystem that includes exclusive Walmart cookware and eyewear lines.

Brand Category

Retail (Women's Clothing)

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Site criteria

Size range

100 - 300 SF

Ideal size

200 SF

Optimal frontage

100 LF

Basic requirements

Target markets

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Preferred anchors

  • Example

Preferred co-tenants

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Preferred traffic generators

  • Food
  • Entertainment

Preferred location type

  • Street
  • Lifestyle
  • Grocery

Preferred building type

  • Free-standing
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