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Parent company
Not available
Number of stores in U.S
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Brand Deck
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Description
Maple and Motor is an iconic, high-volume Dallas-born burger concept that celebrates "low-class cool" through a focused, griddle-seared menu and a proven ability to anchor high-traffic urban and suburban corridors. Originally established in 2009 as a renovated gas station outpost in the Dallas Medical District, the brand has transitioned from a local cult favorite—famously featured on Food Network’s Diners, Drive-Ins and Dives—into a scalable retail tenant with an active expansion strategy. Under the leadership of founder Jack Perkins, the brand’s recent site selection strategy has shifted toward repurposing unique, high-visibility standalone structures, such as its recent 2024 expansion into a former bank building on Preston Road. This leasing profile favors second-generation restaurant conversions or adaptive reuse opportunities of approximately 2,500 to 4,000 square feet in prime trade areas with heavy commuter flow and robust employment density. As a powerful sub-anchor or anchor tenant for lifestyle centers and urban infill projects, Maple and Motor attracts a diverse, high-frequency demographic ranging from blue-collar workers and medical professionals to affluent suburban families. Ideal co-tenants include high-traffic national brands like Starbucks, as well as local neighborhood staples and daily-needs retailers that benefit from the restaurant’s strong lunch and dinner peaks. The brand is currently vetting regional opportunities for further tenant rep consideration as it solidifies its "proof of concept" for broader market penetration across North Texas.
Brand Category
Food (BBQ, Burgers)
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Site criteria
Size range
100 - 300 SF
Ideal size
200 SF
Optimal frontage
100 LF
Basic requirements
Target markets
- Example
- Example
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Preferred anchors
- Example
Preferred co-tenants
- Example
Preferred traffic generators
- Food
- Entertainment
Preferred location type
- Street
- Lifestyle
- Grocery
Preferred building type
- Free-standing
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