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Number of stores in U.S
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Brand Deck
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Description

STAG Provisions for Men: The Modern High-Street "General Store" for the Contemporary Gentleman Founded in 2009 by Steve Shuck and Don Weir and headquartered in Austin, TX, STAG Provisions for Men is a premier specialty menswear and lifestyle anchor for Tier-1 High-Street corridors and creative Mixed-Use districts. Renowned for its "Steve McQueen meets Willie Nelson" aesthetic, the brand has been recognized as a top men's store in America by GQ and Esquire. Entering 2026, STAG has solidified its position as a destination tenant, offering a meticulously curated blend of heritage brands (RRL, Red Wing, Filson) and contemporary designers (Alex Mill, Hamilton). The 2026 retail model—spanning iconic locations in Austin, Dallas, Houston, and Nashville—emphasizes a "Discovery-Based" showroom experience, featuring high-quality apparel alongside vintage furniture, apothecary goods, and original art. For landlords and developers, STAG acts as a high-value "Cultural Anchor," attracting a loyal, affluent male demographic that prioritizes quality craftsmanship and authenticity over mass-market trends.

Brand Category

Retail (Men's Clothing)

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Site criteria

Size range

100 - 300 SF

Ideal size

200 SF

Optimal frontage

100 LF

Basic requirements

Target markets

  • Example
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Preferred anchors

  • Example

Preferred co-tenants

  • Example

Preferred traffic generators

  • Food
  • Entertainment

Preferred location type

  • Street
  • Lifestyle
  • Grocery

Preferred building type

  • Free-standing
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