Swig

The "Dirty Soda" Originator & Category Leader Swig is the pioneer of the "dirty soda" phenomenon, redefining the drive-thru beverage category with a cult-like following and rapid national expansion. Founded in St. George, Utah, the brand has grown from a local favorite to a dominant player in the specialized beverage market, backed by the Savory Fund and the Larry H. Miller Company. Swig’s proven model thrives on speed, customization, and a high-frequency customer base, positioning it as a highly desirable Anchor Tenant and traffic generator for retail developments. With a flexible footprint that adapts from Free-standing pad sites to high-visibility Endcaps, Swig is aggressively executing a National Expansion strategy, targeting hundreds of new locations across the U.S. Their distinct brand identity and "Instagrammable" product offerings make them a modern essential for lifestyle and community-focused centers.