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Number of stores in U.S
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Brand Deck
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Description

Triple Z Threadz: The Historic Architect of Irreverent Embroidery and South Congress Soul** Founded in 2005 and headquartered in Austin, Texas, Triple Z Threadz (triplezthreadz.com) is the premier lifestyle and custom-embroidered apparel anchor. Entering 2026, the brand is undergoing a major strategic pivot following the announced January 2026 closure of its iconic 1708 South Congress Ave (SoCo) flagship. Founded by Anne Rutt-Enriquez and Edson Enriquez (the artist behind sister-brand Limbo Jewelry), Triple Z Threadz is internationally famous for its "nasty and weird" aesthetic, specializing in vintage pearl-snap shirts upcycled with raunchy, original embroidery like "unicorns impaling fairies" and "skeletons drinking tequila." For landlords and developers, Triple Z Threadz represents a high-integrity, cult-status tenant currently seeking a new physical footprint that preserves its "Old Austin" grit while scaling its massive digital-to-physical loyalty base.

Brand Category

Retail (Men's Clothing)

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Site criteria

Size range

100 - 300 SF

Ideal size

200 SF

Optimal frontage

100 LF

Basic requirements

Target markets

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Preferred anchors

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Preferred co-tenants

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Preferred traffic generators

  • Food
  • Entertainment

Preferred location type

  • Street
  • Lifestyle
  • Grocery

Preferred building type

  • Free-standing
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