John Vance on what works on Chicago's State Street

John Vance, the Brandmarch Local Expert for multiple high streets in Chicago, has a clear perspective on what works—and what doesn’t—on State Street.
"Tenants that have found success here are brands that have a mass market appeal and can provide offerings to office workers who shop either during their lunch hour or directly after work. A good fit for this street would be outlet stores from the mainstream apparel brands that can thrive from the co-tenancy of Macy’s, Zara, Banana Republic Factory, Nordstrom Rack and Uniqlo."
For brands looking to establish a presence, John likes these three available locations:
1) 150 N. State: 20,000-s.f. corner unit, bi-level space at State & Randolph
2) 39 S. State Street: 6,000-s.f. corner, bi-level space at State Street and Monroe
3) The Palmer House Hilton, at 17 E. Monroe: multiple storefronts are available facing State Street, south of Monroe
See which brands fit State Street Chicago
Brandmarch ranks the brands that belong at a center, with the reasoning. State Street Chicago is already scored against 6,800 brands.
