




Pedestrian-Friendly Vibrancy
State Street in Madison is the city’s premier retail and cultural corridor, renowned for its proximity to the University of Wisconsin-Madison and its vibrant mix of national brands and popular dining establishments. Stretching through the heart of downtown, this pedestr
Annual foot traffic
500,000 people/year
Daily vehicle traffic
15,000 vehicles/day
Population
25,000 people within
Day time population
35,000 people within
Household income (median)
$75,000.00 annually
Age (average)
> 35 years old within
1000 SF
Suitable for retail, restaurant, office
1500 SF
Suitable for retail, restaurant, office
2000 SF
Suitable for retail, restaurant, office

Local Expert elaborates on ideal tenants for State Street in Madison, WI






Market Metrics
State Street holds the title of the best high street in the Madison MSA, with gross rents ranging from $50 to $75 per square foot. Vacancy rates remain low, at 5%–10%, reflecting high demand among retailers. Foot traffic on State Street is consistently strong, bolstered by its prime location near the university and state government offices. Retailers benefit from high levels of visibility and walkability, ensuring steady sales performance.
Tenant Mix and Leasing Activity
The street’s tenant roster includes a blend of major national chains and fast-casual dining options. Notable names like Raising Cane’s, It’s Sugar, and Colectivo Coffee highlight the emphasis on convenience a