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Parent company
Estée Lauder Companies Inc.
Number of stores in U.S
157
Brand Deck
Not available

Description

Aveda, a cornerstone of the Estée Lauder Companies (ELC) portfolio, is the global leader in prestige botanical hair and skincare, renowned for its mission-led approach to environmental responsibility and Ayurvedic tradition. As a high-performance Anchor Tenant, Aveda operates through a dual-model retail strategy consisting of corporate-owned "Aveda Experience Centers" and a vast network of over 9,000 professional salons and spas. The brand is a critical traffic driver for Tier-1 Malls, Lifestyle Centers, and High-Street urban corridors, attracting a loyal, eco-conscious, and affluent demographic. Following the rollout of its 2026 "Salon A-Commerce" platform and continued National Expansion under ELC’s luxury skincare initiatives, Aveda is prioritizing immersive storefronts that blend retail sales with high-touch service consultations. For landlords and developers, Aveda offers the financial stability of a multi-billion dollar parent company alongside a unique "well-being" retail concept that consistently delivers high sales density and anchors the beauty and wellness wing of premier commercial developments.

Brand Category

Retail (Skincare, Haircare Products)

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Site criteria

Size range

100 - 300 SF

Ideal size

200 SF

Optimal frontage

100 LF

Basic requirements

Target markets

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Preferred anchors

  • Example

Preferred co-tenants

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Preferred traffic generators

  • Food
  • Entertainment

Preferred location type

  • Street
  • Lifestyle
  • Grocery

Preferred building type

  • Free-standing
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