Yankee Candle
Yankee Candle is a Gifts concept with 204 stores in 203 shopping centers across 36 states. As of September 27, 2026 they opened 4 and closed 1 locations in the last 12 months, a net change of +3. Typical site: 1,000–3,500 SF. Across their fleet, locations have a median 10-minute drive-time population of 32,097 with a median household income of $90,484 and a median age of 39.
Stores
In 203 properties
Site Submittals
Coming soon
Competitive Intelligence
New in the last 3 months
Verified Contacts
Ready to connect
Recent activity
Dates shown here are when each event was detected. Actual event may have occurred up to 30 days earlier. Next digest sends Sunday.
Chesterfield, MO · Opened Q2 2026 · Detected Aug 12
Grand Prairie, TX · Opened Q2 2026 · Detected Aug 12
Aurora, IL · Opened Q2 2026 · Detected Aug 12
About Yankee Candle
Yankee Candle: The Legacy Fragrance Powerhouse Navigating a 2026 Modernist Evolution Founded in 1969 and headquartered in South Deerfield, Massachusetts, Yankee Candle is the premier specialty home fragrance anchor for Tier-1 Regional Malls and Outlet Centers. As the cornerstone of Newell Brands’ Home Fragrance division, the brand enters 2026 in the midst of a pivotal "Global Productivity Plan." Under the leadership of Newell CEO Chris Peterson and Home Fragrance GM Aaron Swart, the brand is executing a strategic fleet optimization, closing approximately 20 underperforming stores in January 2026 to focus on high-productivity nodes. Simultaneously, Yankee Candle is launching its most significant brand refresh in decades, developed with Beardwood&Co, which debuts a new "Visual Brand Language" across the entire portfolio in early 2026. This refresh emphasizes a "Modern Muse" demographic with premium plant-based wax blends and AI-refined label designs. For landlords, Yankee Candle represents a stable, high-loyalty tenant transitioning from a legacy gift-shop model to a design-forward, multi-channel lifestyle brand.
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