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The Corners of Brookfield

Location
20111 W. Bluemound Road , Brookfield, WI, USA
Owner
IM Property Investments
Property website
thecornersofbrookfield.com
Center type
Lifestyle
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Location
20111 W. Bluemound Road , Brookfield, WI, USA
Owner
IM Property Investments
Property website
thecornersofbrookfield.com
Center type
Lifestyle

Description

The Corners of Brookfield has established itself as a premier shopping destination in the Milwaukee retail landscape. With over 400,000 square feet of open-air retail and dining, 244 luxury apartments, and a central Market Square, it offers a dynamic blend of shopping, living, and entertainment. Strategically located between I-94 and Bluemound Road in the Town of Brookfield, The Corners is easily accessible and ideally positioned as a top-tier shopping and dining destination. Anchored by Von Maur, it attracts a demographic that values quality, convenience, and a premium experience—drawing consistent traffic for both planned shopping and casual outings. Brands like Lululemon, Anthropologie, Free People, and Kendra Scott have thrived, supported by a customer base that is upscale, brand-concious and experience driven. benefiting from a customer base that skews upscale and brand-conscious. The open-air, walkable design enhances the shopping experience, creating a relaxed and engaging environment. Beyond shopping and dining, The Corners plays a vital role in bringing the community together through frequent events in Market Square, creating a strong sense of place and connection for visitors and residents alike. For brands looking to expand into the Milwaukee market, The Corners offers access to a loyal, affluent suburban audience eager to engage with distinctive retail and dining experiences. A standout feature of The Corners lies just below the surface: a state-of-the-art parking structure with 20-foot ceilings and nearly 1,500 well-lit, weather-protected spaces. Conveniently located within the structure is Sendik’s Food Market, a beloved local grocery store that adds everyday convenience and draws consistent foot traffic.

The Corners of Brookfield has established itself as a premier shopping destination in the Milwaukee retail landscape. With over 400,000 square feet of open-air retail and dining, 244 luxury apartments, and a central Market Square, it offers a dynamic blend of shopping, living, and entertainment.

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street Details

Annual foot traffic

500,000 people/year

Daily vehicle traffic

15,000 vehicles/day

Population

25,000 people within

Day time population

35,000 people within

Household income (median)

$75,000.00 annually

Age (average)

> 35 years old within

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Available Spaces

Sample Space 1

1000 SF

Suitable for retail, restaurant, office

Sample Space 2

1500 SF

Suitable for retail, restaurant, office

Sample Space 3

2000 SF

Suitable for retail, restaurant, office

News & Alerts
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We're excited to announce MeatEater's second ever flagship store is opening at our shopping center tomorrow!

https://www.jsonline.com/story/communities/west/2025/09/17/meateater-outdoors-retailer-opens-sept-19-at-brookfields-corners/86187862007/

1 month ago

Retail momentum continues at The Corners of Brookfield.

We’re thrilled to welcome Madewell — including Madewell Men — to The Corners this Fall, marking the brand’s first dual men's and women's store in the region.

This new addition supports our long-term vision for Market Street as a walkable, fashion-forward retail destination — reinforcing our commitment to curating a dynamic tenant mix that meets evolving consumer demand.

Madewell will open next to Free People, further energizing our fashion corridor and aligning with the elevated, lifestyle-focused experience at the heart of The Corners.

https://www.jsonline.com/story/communities/west/2025/08/05/madewell-at-the-corners-will-carry-both-mens-and-womens-clothing/85522835007/

3 months ago

We're thrilled to officially announce that MeatEater — the lifestyle brand rooted in outdoor adventure and hunting culture — will open its second retail store nationwide at The Corners of Brookfield this fall.

This national expansion reflects MeatEater’s confidence in brick-and-mortar retail and our center’s strong draw within Wisconsin’s outdoor lifestyle market.

Another major get for the shopping center's tenant mix — and we’re just getting started.

https://www.jsonline.com/story/communities/west/2025/07/10/outdoor-retailer-meateater-coming-to-the-corners-of-brookfield-in-fall/84531922007/

4 months ago

Alo will be opening soon this summer at The Corners of Brookfield! Stay tuned for an official opening date. This marks their first Wisconsin store.

https://www.gmtoday.com/the_freeman/business/the-corners-of-brookfield-announces-major-redevelopment/article_c9c2ecee-220f-4263-8f22-9fffdfbda1f1.html

5 months ago

Exciting things happening at Corners of Brookfield!

Big changes are coming to The Corners of Brookfield. The popular 750,000-square-foot mixed-use center is revamping Market Street with new retail tenants, upgraded public spaces, and the closure of Silverspot Cinema, which will be repurposed later this year. Alo Yoga and a larger Evereve location are among the new brands coming, with construction expected to wrap by late summer.

Simultaneously, The Corners is expanding west with the West End development: a new mixed-use space featuring 278 apartments, 40,000 square feet of retail, wellness amenities, and a standout tenant to be announced. Construction starts in 2026, with phased completion through 2028. These bold updates reinforce The Corners’ evolution as a key lifestyle destination in Brookfield.

https://onmilwaukee.com/articles/the-corners-west-end-market-street

5 months ago

It is the third year for the Best of the Burbs survey and The Corners of Brookfield has won each time -’23, ’24 and ’25.

THE CORNERS OF BROOKFIELD offers a vibrant blend of local charm and luxury,

with something for everyone. Featuring over 30+ local and national retailers,

visitors can immerse themselves in a dynamic experience of dining, shopping,

living, and attending a variety of events—all within a one-of-a-kind, walkable space.

Congrats Corners Team....well done.

7 months ago

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Alo
Alo
Amandine
Amandine
Anthropologie
Anthropologie
Arhaus
Arhaus
Bluemercury
Bluemercury
Bonness Medi Spa
Bonness Medi Spa
Evereve
Evereve
Free People
Free People