G-Star Raw logo

G-Star Raw

Clothing - Mens·

G-Star Raw is a Clothing - Mens concept with 15 stores in 15 shopping centers across 11 states. As of October 11, 2026 they opened 3 and closed 1 locations in the last 12 months, a net change of +2. Typical site: 1,500–4,500 SF. Across their fleet, locations have a median 10-minute drive-time population of 84,231 with a median household income of $112,100 and a median age of 37, according to Brandmarch. Similar brands: Max Mara, Chubbies, and Peter Millar.


15

Stores

In 15 properties

0

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Competitive Intelligence

New in the last 3 months

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Tracking · 4 events in last 12 months

Recent activity

Dates shown here are when each event was detected. Actual event may have occurred up to 30 days earlier. Next digest sends Sunday.

SOHO
SOHOClosed

New York City, NY · Closed 2026 · Detected Aug 4

Central Valley, NY · Opened 2026 · Detected Aug 4

Hayes Street

San Francisco, CA · Opened 2026 · Detected Aug 4

+1 more events · 75% openings — 3 new, 1 closure.

About G-Star Raw

G-Star RAW The Global Architect of "Raw" Denim and Industrial Luxury Founded in 1989 by Jos van Tilburg and headquartered in Amsterdam, G-Star RAW is a premier lifestyle specialty anchor for Tier-1 Regional Malls, High-Street fashion districts, and Urban Flagship corridors. As of 2026, the brand is entering a high-growth phase following its acquisition by WHP Global, a major brand management firm with a $7B+ retail portfolio. Under the 2026 creative direction of the design duo BOTTER (Rushemy Botter and Lisi Herrebrugh), G-Star is pivoting toward a "Modern Canvas" retail strategy. This 2026 concept—recently debuted in Ghent and Shinjuku—moves away from sterile white interiors toward a "Brutalist-Warmer" aesthetic featuring concrete, brushed aluminum, and recycled paper finishes. For landlords and developers, G-Star offers a "digital-first" stability, having successfully transitioned to an omnichannel model where physical stores act as high-tech galleries. The 2026 strategy emphasizes "Anatomic Denim" and sustainable circularity, targeting a 100% sustainable material goal by 2030. With a renewed focus on North American expansion and South Asian growth, G-Star remains the definitive "industrial" denim anchor for discerning, design-led retail portfolios.

Intelligence · Competitive Overlap

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