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Parent company
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Number of stores in U.S
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Brand Deck
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Description

Oakley represents the pinnacle of performance-driven retail, serving as a high-velocity tenant for Class A regional malls, premier lifestyle centers, and iconic high-street corridors. As a cornerstone of the EssilorLuxottica portfolio, Oakley locations act as high-traffic hubs for a diverse demographic of athletes and style-conscious consumers, driving consistent foot traffic through a blend of technical eyewear, apparel, and footwear. The brand is currently executing a strategic National Expansion centered on its "360 Hub" store model—a high-tech, omnichannel-integrated format that offers eye exams, same-day pickup, and custom product builds. For landlords and developers, Oakley offers the credit stability of a global parent company combined with the aggressive growth profile of a market-leading lifestyle brand. As a sought-after Anchor Tenant in the athletic and luxury sectors, Oakley’s presence enhances a center’s merchandising mix, synergizing perfectly with top-tier co-tenants in the fitness, fashion, and tech industries.

Brand Category

Retail

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Site criteria

Size range

100 - 300 SF

Ideal size

200 SF

Optimal frontage

100 LF

Basic requirements

Target markets

  • Example
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Preferred anchors

  • Example

Preferred co-tenants

  • Example

Preferred traffic generators

  • Food
  • Entertainment

Preferred location type

  • Street
  • Lifestyle
  • Grocery

Preferred building type

  • Free-standing
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