Pandora
Pandora is a Jewelry concept with 690 stores in 630 shopping centers across 58 states. As of October 11, 2026 they opened 37 and closed 9 locations in the last 12 months, a net change of +28. Typical site: 600–2,500 SF. Across their fleet, locations have a median 10-minute drive-time population of 50,806 with a median household income of $87,301 and a median age of 38, according to Brandmarch. Similar brands: Rowan, gorjana, and Grown Brillance.
Stores
In 630 properties
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Competitive Intelligence
New in the last 3 months
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Recent activity
Dates shown here are when each event was detected. Actual event may have occurred up to 30 days earlier. Next digest sends Sunday.
Puyallup, WA · Opened Q1 2026 · Detected Apr 30
Pittsburgh, PA · Opened Q1 2026 · Detected Apr 30
Coralville, IA · Closed Q1 2026 · Detected Apr 15
About Pandora
Pandora is a dominant global specialty jewelry anchor for Tier-1 Regional Malls, High-Street corridors, and Travel Retail hubs. Entering 2026, the brand is executing the advanced phase of its "Phoenix" strategy, transitioning from a charm-bracelet specialist to a full-service jewelry house. Under the new 2026 leadership of CEO Berta de Pablos-Barbier (formerly of Moët & Chandon), the brand is prioritizing "Brand Desirability" and "Digital-to-Physical" integration. The 2026 retail model is defined by the "Evoke 2.0" concept—a simplified, high-touch environment featuring "Charm Bars," engraving stations, and dedicated zones for its rapidly growing Lab-Grown Diamond collections. For landlords and developers, Pandora offers institutional-grade stability and one of the highest sales-per-square-foot ratios in the specialty category. Its 2026 fleet strategy emphasizes Direct-to-Consumer (DTC) ownership, with a goal of having 75% of its 2,800+ global concept stores company-owned to ensure absolute brand consistency and premium service delivery.
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