PopUp Bagels Expands into Georgetown with First DC Location
Viral bagel concept PopUp Bagels is opening at 1078 Wisconsin Ave. NW in Georgetown, marking its first Washington, DC location and entry into a high-traffic urban retail corridor. Known for its simplified “rip-and-dip” format, the brand has grown to 25+ locations nationwide and selected Georgetown for its strong foot traffic and proximity to universities.
The deal highlights continued demand for high-velocity, limited-menu food concepts in dense, walkable districts — particularly brands leveraging strong social following to drive immediate foot traffic and support future multi-unit regional expansion.
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Sources: PopUp Bagels Is Bringing Its Viral "Rip and Dip" Bagels to Georgetown