Theme/Festival/Lifestyle

Riverside Plaza (Riverside, CA)

Riverside Plaza (Riverside, CA) is a 475,000 SF Theme/Festival/Lifestyle at 3639 Riverside Plaza Dr, Riverside, CA, USA, owned by Vestar, with 48 tenants including Regal Cinemas, Chase, and Nordstrom Rack. In the last 24 months it recorded 0 openings and 2 closings. The 10-minute drive-time population is 82,187 with a median household income of $88,357, according to Brandmarch.

Open-air·48 stores across 475,000 SF·3639 Riverside Plaza Dr, Riverside, CA, USA·Website

Recent Activity in Last 24 months

Dates shown here are when each event was detected. Actual event may have occurred up to 30 days earlier. Next digest sends Sunday.

Closed

GNC3540 Riverside Plaza Dr

Closed Q1 2026

Closed

Dickey's Barbecue Pit3540 Riverside Plaza Drive

Closed ~Jul 2025

Showing 1-2 of 2 activities

Locations · Growth Trajectory

-2 net stores since Q4 2024

Shrinking tenants · 0 opens, 2 closes

About Riverside Plaza (Riverside, CA)

Riverside Plaza is a 475,000-square-foot outdoor shopping center in the heart of Riverside's Magnolia Center district. Originally the city's first mall anchored by Harris/Gottschalks and Montgomery Ward, it was repositioned as an open-air lifestyle center and underwent a major $12-million renovation in the early 2010s featuring walkways, fountains, and decorative elements. Today the center is anchored by Regal Cinemas, Forever 21, Trader Joe's, Marshalls, JoAnn Fabrics & Crafts, and Nordstrom Rack.

Owners

Vestar

Demographics

Property Report

A ready-to-share PDF covering the market and similar centers nearby, trade area demographics and segments, key tenants and brand mix, recent openings and closings with nearby activity, and leasing contacts. Add a comparison to include a page against a brand or another property.

News

Tenant Mix by Category

48 brands across 25 categories

Restaurant - Fast Casual

8 (16.7%)

Restaurant - QSR/Fast Food

6 (12.5%)

Banks + Financial Services

3 (6.3%)

Restaurant - Bakery/Desserts

3 (6.3%)

Clothing - Family/Unisex

3 (6.3%)

Restaurant - Casual

2 (4.2%)

Communications

2 (4.2%)

Cosmetics + Beauty Supplies

2 (4.2%)

Spa, Massage, + Esthetics

2 (4.2%)

Restaurant - Coffee/Tea

2 (4.2%)

Mattress Store

1 (2.1%)

Music

1 (2.1%)

Optical

1 (2.1%)

Physical Therapy + Rehabilitation

1 (2.1%)

Restaurant - Juice Bars

1 (2.1%)

Theatres

1 (2.1%)

Clothing - Womens

1 (2.1%)

Crafts, Toys, and Hobbies

1 (2.1%)

Dental

1 (2.1%)

Department Store

1 (2.1%)

Drug Stores + Pharmacies

1 (2.1%)

Food Retail (Non-Grocers)

1 (2.1%)

Gifts

1 (2.1%)

Grocery

1 (2.1%)

Jewelry

1 (2.1%)

All Tenants


Re Regal Cinemas	Theatres	N/A
Chase	Banks + Financial Services	N/A
Nordstrom Rack	Department Store	N/A
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See the full tenant roster and category breakdown

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